While a lot of people’s jaws would drop if asked whether they would pay $64,950 for a bed, there are others out there who would answer affirmatively — even outside the typical luxury-purchase crowd. The luxury mattress industry has capitalized on the recent healthy-living trend and put to rest the idea that a good night’s sleep isn’t critical to well-being. Couple that with a few other factors — like the deafening groans of affluent, aching agesters — and you open up a market for top-of-the-line mattresses that cost more than most cars.
The particular bed causing all this commotion is the Vividus bed, made by a Swedish-based company called Hästens. The company’s ads daringly ask people how much they’re willing to spend to enjoy years and years of blissful shuteye. If $64,950 is a little pricey, someone can scale back and try out one of their less expensive models like the popular 2000T, which will only set you back about a third of the amount.
Each customized Hästens’ Vividus mattress is created by hand and takes between 140 and 160 man-hours to complete. The frame alone takes a week to create, and is made from slowly growing arctic pine and oiled oak. Hand-selected horsehairs are another of the all-natural ingredients in each Vividus, and they play an important role. The hollow horsehairs in the mattress help keep air flowing and moisture levels to a minimum. The beds also contain cotton, wool, flax, down and 10-turn steel springs. Hästens, which was founded in 1852, says its experience and high-quality artisanship, including the patented bedspring system, contribute to the beds’ impressive signature feel.
When to Start Packing for a Move:
Two days before moving day
Finish packing. Get everything in boxes except the few items you can’t do without for a couple of days and the cleaning supplies you’ll need before moving out.
Defrost and clean your fridge. Get all your household appliances ready to move — empty them, clean them and make sure they’re fully dry and safely wrapped for transportation.
Secure your valuables. Confirm that you have all valuables and important documents with you for moving day.
